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Read the latest news and views on the Chinese tourism scene from the Chinese Travel Outbound team.
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Are Chinese tourists becoming more responsible travellers?

Throughout 2019, the outbound Chinese tourism industry continued to prosper and expand, with an increasing
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Will Greece be the 2020 European hotspot for Chinese tourists?

When our clients ask us how to influence Chinese tourists’ destination choice, we often recommend
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Senior digital agency specialist joins China Travel Outbound

Travel PR and marketing agency, China Travel Outbound (CTO), has recruited senior digital specialist, Ed
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Video interview: ‘Chinese PR tips with Vivienne Song’

Effective PR is essential in order to be successful in the outbound Chinese tourism market. 
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Chinese Tourism Leaders’ Dinner 2019

The third annual Chinese Tourism Leaders’ Dinner, held on the eve of World Travel Market
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Five tips for establishing your museum in the Chinese tourism market

The Chinese love museums. Art galleries and historical exhibitions continue to grow in popularity for
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